Apple’s 2025 Back-to-School Deal Goes Live June 17 – Here’s What to Expect

Apple is gearing up to launch its popular back-to-school promotion in the U.S., kicking off on June 17.

This yearly event is a golden opportunity for students, parents, and educators to save big on Mac and iPad purchases – and score an extra perk in the form of an Apple Gift Card.

As confirmed by Bloomberg’s Mark Gurman, this year’s offer mirrors past editions: shoppers eligible for Apple’s education pricing will receive a gift card when purchasing select devices. These typically include the MacBook Air, MacBook Pro, iMac, iPad Air, and iPad Pro. While Apple hasn’t confirmed exact gift card values yet, previous years suggest between $100-$150 for Macs and $50-$100 for iPads.

What makes this promo a standout is its stackable savings. Apple’s education store already offers discounts – for instance, knocking around $100 off a MacBook Air. When paired with a gift card, it’s a compelling deal for anyone stocking up on tech before the fall semester begins.

The promotion is available both online via Apple’s Education Store and in physical Apple Stores. As always, eligibility proof will be required, usually handled by a trusted third-party verification system. The deal is expected to run until early September, giving plenty of time to shop smart.

Apple often times this event to boost sales in the quieter summer months. With refreshed iPad Air and iPad Pro models already launched this spring, students can get the latest tech just in time for school.

Planning to upgrade your gear this summer? This could be the perfect moment to do it and get rewarded in the process.

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