Samsung’s latest flagship, the Galaxy S25 Edge, is facing a serious struggle in the market. Despite being one of the slimmest and most hyped phones from the tech giant, it’s failing to generate strong sales. In fact, Samsung has had to reduce the number of S25 Edge units being produced each month.
This phone was meant to test the waters for ultra-thin flagships, but it’s clear that there’s little demand for it.
Sources say that the South Korean company had hopes for this model, but the sales figures have been disappointing, even lower than their most pessimistic projections. As a result, Samsung has decided to cut back on production, marking the S25 Edge as a rare misstep in an otherwise successful lineup of Galaxy phones.
Looking ahead, the company had planned to replace the Galaxy S26 Plus with an Edge model, but the failure of the S25 Edge raises doubts about the future of the entire Galaxy S26 series. The S Plus versions have also historically performed poorly compared to the other models, adding to the uncertainty about Samsung’s strategy.
The Galaxy S25 Edge was expected to sell well during its initial months on the market, but it’s been underperforming since day one. Despite Samsung’s efforts to keep the phone relevant, it seems the market is just not interested in this ultra-slim flagship.
In related news, Samsung is shifting its focus towards the US market for its foldable phones. Due to the upcoming US tariffs, Samsung is increasing production of the Galaxy Z Fold 7, with 600,000 units expected to be produced in June alone, a significant increase over initial plans. This shift in focus means that global production of the foldable phones will be lower, as more resources are allocated to meet US demand.