Threads is about to introduce direct messages, one of the most requested features since its launch. Meta CEO Mark Zuckerberg announced that the company is rolling out the new DM functionality, starting this week in Hong Kong, Thailand, and Argentina, with plans to expand to more regions in the near future. Previously, Threads users had no way to send private messages within the app, forcing them to switch to Instagram, as Threads accounts are linked to Instagram profiles. 
But that’s changing now.
The update introduces a separate inbox within Threads that users can access by tapping the envelope icon in the taskbar at the bottom of the mobile app or on the left side on desktop. The inbox will be separate from Instagram’s inbox, creating a distinct space for messaging inside Threads without needing to switch apps.
This update marks a significant shift for Threads, which has evolved since its launch in July 2023. New features, like the Following feed, trending topics, an edit button, and web access, have been added, bringing the app closer to becoming a full-fledged social platform. With the addition of DMs, Threads inches closer to competing with X (formerly Twitter), where private messaging has long been a key feature.
However, not everyone is thrilled about the change. While some see it as a long-awaited improvement, especially for creators and business accounts who need a more organized way to manage conversations, others have concerns about its impact on the platform’s atmosphere. The introduction of private messaging raises fears of harassment and toxic behavior, which have plagued other social media apps. Women, in particular, have voiced concerns that the lack of DMs was a key factor in making Threads feel safer. Without private messages, unwanted contact was more visible, making it easier to block or report. Now, there’s worry that bad actors could use DMs to send abuse privately, where it’s harder to control.
Some critics argue that this move could change the overall tone of Threads, transforming it from a more public-focused platform into something resembling other social media apps. The question remains: will this update help Threads grow, or will it create new challenges? What’s certain is that DMs are coming to Threads, and the way people use the app will never be the same.